Our AI reads the comment, matches the language, and writes a DM that references what the person actually said — not a generic template with their first name pasted in.
Comment: “Bro morning routine kya hai exactly? 5 min wala bata diya kya pehle?” — Template reply (ManyChat-style): “Hi Priya! Thanks for your comment. Here's the link: example.com” — ReplyAtlas AI reply: “Priya, 5-min morning routine ka link yahaan hai — Reel mein bola tha wahi: example.com. Try karke batao kaisa laga 🙂”
The AI reads the comment, picks up Hinglish, references the Reel, and lands a 200-character DM that doesn't feel like spam. Falls back to your written template if the model errors — no send is ever lost.
Pulls keywords, intent, and tone from the original comment. References the post or Reel by name when relevant. The DM mentions what they asked about — not “Hi {first_name}!”.
Comment in Hindi, get a Hindi DM. Hinglish in, Hinglish out. Tamil, Telugu, Marathi, Bengali, Kannada, Malayalam, Gujarati, Punjabi, and English all supported out of the box.
We cap AI spend per plan so a viral Reel or a comment flood can't blow your bill. Pro+ caps at a high-enough envelope that real organic traffic doesn't hit it, but a bot attack does.
If the model is slow, errors, or returns garbage, the send falls back to the written template you authored. No DM is ever dropped to a transient AI failure.
Our sentiment classifier routes negative comments to your /inbox for human reply instead. Combines with AI replies on the positive flow — never spam the angry customer.
Every send writes a DmLog row with the prompt, response, model, tokens, and USD cost. /analytics shows your spend in real time. /admin/ai-cost dashboards the trailing 30 days.
Free Starter plan, 1,000 DMs/month, 60-second Instagram connect. Upgrade to Pro+ when you want this feature on.